Brand standards

Typography

Last update: 
February 6, 2025

How to use typography on products produced by the Government of Yukon.

English

Colour and palettes for print

Last update: 
May 5, 2022

How to use the government's branding colour palette with print materials.

English

Photography guidelines

Last update: 
July 21, 2026

Guidelines for using photography as part of the Government of Yukon brand.

English

Supporting graphics

Last update: 
December 30, 2025

How to use the government's supporting brand graphics.

English

Brand applications

Last update: 
November 21, 2024

Guidance on how to apply branding to Government of Yukon products, including business cards, letterhead, envelopes, email signatures, templates, vehicles, promotional items, and social media.

English

Illustration guidelines

Last update: 
August 26, 2020

When and how to use illustrations and follow the government's brand standards.

English

Apply for a brand exemption

Last update: 
December 30, 2025

Steps to apply for a Government of Yukon brand exemption.

English

Brand standards

Last update: 
June 26, 2026

The brand standards have guidance on how to use our logo, fonts, colour palettes, photography guidelines, graphic elements and other emblems.

English

Back link

Last update: 
March 26, 2025

How to include a back link in your government service.

English